Selling Your Property - Creating a Plan for Success

“What we call results are beginnings”
                      - Ralph Waldo Emerson

 

Let me customize a specific marketing plan for you to receive the utmost exposure and produce the greatest price possible for the sale of your home or property.

Customized Marketing Plan
The plan begins with a customized market examination for the property you are selling that will include current and dependable information about the real estate activity in your immediate area and will provide you with an evaluation of comparable properties. Although no two properties are exactly the same, this type of evaluation will provide an entry point to discuss what the current and fair market price should be for your home or property.

 

Myth Buster

“Location, location, location” is not the most important feature to selling your home! Contrary to what many people believe, location and the condition of your home are not the most important factors for the sale of your property. The price that you and your agent choose for the sale of your home is the number one factor for a successful outcome. Any property, anywhere will sell, regardless of the location, terms or conditions, or the state of the economy and interest rates, if the property is competitively and accurately priced. Although location, condition and terms play a role in the final buying decision, if the house is overpriced it’s highly unlikely that you will ever get a buyer to discuss the other considerations and no amount of marketing will ever bridge that gap. Make sure that you have a complete understanding about the current market conditions that affect your area and neighborhood. Ask to see MLS listings for recently sold and listed properties in your area, and by all means, hire a real estate professional that you trust. A successful agent will not appease you by listing your property if he or she is not convinced that the asking price is fair based upon current market conditions.

 

Communication and Negotiation
I will keep in regular communication with you by the method of your choice: email, phone calls or both. I will maintain all records and the paperwork will be completed in a timely manner. I will negotiate on your behalf vigorously during the offer and counter-offer processes and I will be present for all pertinent inspections. I pledge to conduct myself during the transaction as I would want a real estate professional to perform for me.